Dyson, manufacturer of high end, efficient consumer electronic products, is beginning to justify its increase in engineering talent on the pay roll and quadrupling of Research and Development investment by recording record financial results in 2010 - with revenues rising 15%, giving an operating profit of £206m.
Doubling its engineering team from 350 in April 2010 to a target of 700, the new recruits - which Dyson says will include graduate design engineers, mechanical engineers and acoustic engineers - will work at the company's Wiltshire plant in areas including microbiology, fluid, mechanical, electrical, electro magnetic compatibility, thermal, acoustic and software engineering.
Of course this is fantastic news for manufacturing in the UK, but could we be going further?
Currently, Dyson shares its manufacturing philosophies with UK companies such as digital electronic chip designer Arm - choosing to develop their innovative products using the cream of the UK’s engineering talent, only to outsource their manufacture to companies in Asia and Eastern Europe.
If the UK economy is to recover, with a greater focus on investment and exports, could it be time the UK started to redress the balance and returns to making here what it created here!
This article is based on one created by Robert Peston, Business editor for BBC Online. The full article is available here